Deliver + Display + Interact
Eulerian Merchandiser was developed to help you to deliver and manage your self-promotion and animation on your advertising site.
Eulerian Merchandiser extends the Eulerian Analytics experience to the advertiser’s website, meaning it takes you further than the purely ad-centric dimension, providing you with interconnectivity between your traffic acquisition data and your site-centric data.
With Eulerian Merchandiser, advertisers can expand their knowledge of their user base thanks to information on the movements of different types of users around their websites and any interactions they may have by means of special offers and personalized messages.
Eulerian Merchandiser can be used as a real sales driver, offering a convergence of multiple advanced tools:
• Personalized communications with web users visiting the advertiser’s site (shoppers/buyers), with sociodemographic or behavioural targeting
• Interlinking of traffic acquisition data with site-centric data
