Mix Média

Gagnez du temps en centralisant l’analyse de toutes vos campagnes marketings dans un outil unique

Campagne Branding

Economisez en dédupliquant chaque conversion. N’attribuez qu’une seule fois la conversion

Revalorisation de leviers

Gagnez en performance en réajustant votre attribution opérationnelle et en revalorisant mieux les leviers performants

Le bon Levier

Pariez sur les bons leviers et basez vos décisions stratégiques de réallocation budgétaire sur des insights empiriques

Multi-touch Attribution

Préparez le terrain de l’évolution de votre attribution sur le Customer Journey par le Multi-Touch Attribution

Levier d'engagement

Approchez-vous d’un ROI optimal en valorisant la contribution réelle de vos leviers

Personnaliser vues d'attributions

Rendez cohérent votre plan média et vos analyses en intégrant les audiences

Analyse Personnalisée

Automatisez vos actions marketing par l’attribution

ATTRIBUTION SUITE

EVOLUTIVE ATTRIBUTION

Our attribution suite provides you an unique platform to address first attribution challenges, and to move forward to a long-term powerful marketing optimization.

TACKLE YOUR PRIMARY ATTRIBUTION CHALLENGES

Attribution is not just about attribution models. Attribution is the combination of analysis and features you use progressively to optimize your mix media. Start by dealing with first challenges: control your mix media thanks to a strong operational attribution and start to move foward progressively with strategical attribution to understand your mix media.

MEDIA CONTROL

React quickly in your digital marketing operations by controlling your daily ROI. Get a global overview of all your conversions and act precisely with top-down analysis and standard attribution models.

MEDIA TREND

Go beyond the daily control by understanding what is happening on your customer journey. Get insights on your digital path to conversions, qualify the role of your marketing channels and identify first improvements to bring on your mix media and operational attribution.

NO LIMIT ATTRIBUTION

Fine-tune your digital marketing optimization by combining advanced attribution features with your media control and media trend solutions. Rock your mix media by customizing single-touch and Multi-touch attribution models,  use audiences into your daily attribution or strategical analysis, leverage activation to dynamize your operational attribution.