DISCOVER YOUR MEDIA PATH
Discover the customer journeys that drive your conversion to inform your ongoing channel optimization tactics. Discover the number of touches, duration and channel sequences to conversion.
PROFILE YOUR MARKETING CHANNELS
Investigate the role of your marketing channels. Understand if they create a strategic engagement into the path to conversion, if they do it alone or if they combine with other channels. Discover if you should assign more credit to the channel on your daily attribution.
Take advantage of the pre-built dashboards to quickly access performance insights across all of your customer journeys!