I nostri use cases e
whitepapers
Attribution methodology: How to get out of the last click?
This white paper on marketing attribution talks about how to evolve your attribution strategy depending on your customer journey
Unify all your customer journeys
This 60-page white paper will explain how to unify the Customer Journey and get the very best out of it
Once upon a time, the customer journey
In this white paper on the customer journey you will discover 5 consumer stories that any marketing professional will find value in.
How to increase the turnover in your customer segment by 30%?
Based on the collection, segmentation and activation of the data, this device allowed Locasun to optimize its Customer Journey and increase its turnover coming from its customers by 30%!
Attribution & DMP: A real ROI for your marketing operations!
5 recommendations for a quick and efficient start of an attribution project.
Data Management Platform: Discover the strategies of Fnac, Voyages-SNCF and SFR!
In this white paper on our Data Management Platform, we talk Fnac, YES.sncf and SFR’s strategy. You’ll see what a DMP can do.
Ultra-personalization as strategy
How a telecom operator proposes tailor-made offers to its customers thanks to the DMP.
Adwords & Display : Qualifying user-data in order to optimize Display and AdWords campaigns
The collaboration between EULERIAN and RadiumOne allows TopBank to qualify their dataset and optimize their customer knowledge.
Find out the Photobox’s data-driven marketing strategy!
The European leader in custom photo products, Photobox puts data at the heart of its marketing drive. We talk about this strategy and the results.