EULERIAN MARKETING PLATFORM

Attribution  ·  Analytics  ·  Activation

Everything you need

• The most reliable data: Server-side, first-party, CNIL exemption
• All online and offline media available in deterministic mode
• All unified contact points per user
• Post-view in all your attribution models
• Drill down into the finer details of your cross-campaign structures with your dimensions
• AI and Machine Learning to solve the equation and achieve 100% of your volumes across all metrics

Dashboard editingExploratory:
augmented comparisons, descent by mediaPage flow, sunburstReal-time trafficMulti-dimensional, multi-view cross-referencing in one sentenceChange visualization, customize, and save as a widgetMarkov-weighted multi-model MTAOpen Data-Driven – visualization of scores recalculated dailyAudience Engine – selection and activation based on hundreds of rules and open data

• Real-time collection and retrieval of your data
• Real-time segment activation and deduplication thanks to hundreds of available connectors.
• Multi-model control, Single/Multi Touch, Data-Driven, and Augmented Data-Driven for all your metrics
• Preconfigured dashboards and widgets for each business line. Duplication, modification, and creation. Dozens of visualizations, 100% of data accessible.
• Query your data in natural language using the AI engine, generate associated widgets
• Incremental growth for your campaigns in just two clicks with automatic budget import.
• The MMM perpetuates your predictive model and projects your future performance. Budgets are under control.
• Export data to PowerBI, Snowflake, Google Studio, etc. in just a few clicks.

Quick integration with:

Unified marketing platform

Attribution
Analytics
Activation

Digital Marketing Manager

Acquisition Manager

E-Commerce Manager

Data Scientist

• Report of your media performance and real-time deduplication
• Segmentation & associated reports
• Custom reports & widgets
• Insights (AI) in push mode on the performance of your strategies and fraud prevention
• Predictive investments
• Activation of your media partners
• Marketing Mix Modeling
• ROPO report
• Multidimensional Analytics
• Heatmaps
• Customer Journey reports
• Analytics reports site-centric and user-centric
• Audience creation
• Performance report
• Activation of your audiences to your partner ecosystem
• Data mining: in-depth analysis of your sales

Data Ownership

Benefits

The fusion of attribution and true web analytics

Eulerian has the only comprehensive European marketing platform, real-time, seamless.
You can centralize:

• the best in data collection
• state-of-the-art attribution and deduplication
• true multi-dimensional web analytics

All your data is available, unified, usable, and actionable.

Leave bridges and constraints to your competitors, save time, and discover all possible optimizations by viewing all the AI insights from our engine.

Sovereign technology and protected data

Eulerian is a 100% independent technology, “Made and Hosted in France.”
No third parties in its value chain. Our platform guarantees total control over your marketing data and compliance with European regulations.
CNIL* exemption and GDPR compliance.

A clear vision: to develop the best European marketing platform, serving your growth and digital sovereignty.

Mix your measurement indicators

Finally break down the barriers between your marketing, sales, product, and finance KPIs with a unified view. Our platform automatically aggregates and correlates your acquisition, conversion, retention, and lifetime value metrics to reveal the insights hidden in your data silos.

Advanced indicator combinations: cross-reference marketing attribution and product performance, analyze the impact of campaigns on customer satisfaction, and measure the real ROI of your cross-channel investments. Eulerian transforms your scattered data into actionable business intelligence.

Save costs

Our integrated platform allows you to drastically optimize your marketing strategy while achieving economies of scale and time savings thanks to our suite of natively integrated modules.

Immediate cost reduction: replace multiple specialized tools with a single solution. No more multiple licenses, costly integrations, or hidden maintenance fees.

Operational time savings: one interface, one support system, synchronized updates.

Optimized technical performance: native integration, no data loss between systems, proprietary algorithms that maximize every piece of data collected.

Controlled budget: transparent pricing, no extra costs for connectors, scalability included.

CNIL
certification

Legal Compliance
GDPR, Law 25, US Laws

Cookieless
platform

Advanced technologies, stability, and sustainability.

“Eulerian is a great alternative to Google Analytics and has become our go-to tool for data collection and analysis. This solution allows us to track the performance of Sofinco using an attribution model that matches our digital marketing mix.”
Alicia SorivelleSEO/SEA Manager