Find the right plan for your needs
Manage your media campaigns day by day.
Visualize the real performance of your partners and optimize your actions.
Activate your data to gain profitability for your actions.
What is the best plan for you?
|RealTime reports of marketing performance Monitor your marketing performance day to day with more than 100 KPIs||1||All||All|
|Web analytics / site-centric||Standard||Advanced||Advanced|
|Single Touch Modeling Compare attribution views and choose the best model||Standard||Standard||Standard + Customize|
|Multi Touch modeling Switch to multi-touch attribution and remunerate your partners according to their contribution||Standard||Standard||Standard + Customize|
|Data driven model (Markov/Shapley) Adopt algorithmic attribution to better understand the contribution of each lever||-||Shapley||Shapley & Markov|
|Predictive investments Get budget recommandations to optimize your media expenses||-||-|
|Insights (IA) Get alerts for fraud or setup issues, discover the next best action to take on your media mix|
|Report center Build custom reports according to your needs||-||-|
|Customer Journey Reports Discover customer journeys and qualify the role of each lever with filtrable reports||All||All||All|
|Product Analytics Find out the most effective levers by product||-||-|
|ROPO reports Measure the impact of your online campaigns on your offline conversions||-||-|
|RealTime Datamarts Export your detailed data to spreadsheets at any time||-|
|Audience engine Create customized audiences||-||-|
|People Based attribution Integrate your audience segments into your attribution model||-||-|
|Media budgets synchronization||Google Ads, Facebook Ads & Bings Ads||All connectors||All connectors|
|Media ecosystem activation Send your data to your media partners & BI tool||-||-||Optional (volume activation)|
|Analytics partners activation Share you audience to your CDP/DSP||-||-||Optional (volume activation)|
|Event based Datawarehouse Query your data unlimitedly||-||-||Optional (volume activation)|
|Marketing Mix Modeling (MMM) Gain insight with a strategic analysis of the impact of your marketing actions.||-||-|
|Clicks & views tracking||1 st party||1 st party||1 st party|
|Period of data analysis||90 sliding days||Unlimited||Unlimited|
|CRM & 3rd party synchronization (TV, Identity)||-||-|
|Privacy||GDPR compliant / TCF V2 / IAB Compliant / Cnil exemption||GDPR compliant / TCF V2 / IAB Compliant / Cnil exemption||GDPR compliant / TCF V2 / IAB Compliant / Cnil exemption|
|User access||1||Multi – 2||Multi – 5|
|Website tracking / Datalayer||1||2+||5+|
|Type of support||Help center, wiki, email support||Account manager||Account manager|