Our solutions for optimizing your marketing performance

UNIFIED DATA & ATTRIBUTION TECHNOLOGIES

Want to improve marketing performance across all of your acquisition channels? Want to optimize your online media mix?

Our marketing attribution and data technologies solutions will meet your current analytics needs and allow you to evolve gradually towards achieving truly significant marketing optimizations.

Attribution Suite

Attribution Suite

A suite of attribution solutions to optimize your marketing performance step-by-step

Data Technologies

Data technologies

A set of technologies based on premium collection to improve performance and marketing efficiency

Coût publicitaire

Get your media spend under control thanks to 3rd Party technology you can rely on

Allocation Budget

Optimize your media mix at your own pace and progressively overcome your attribution challenges

Performance Marketing

Use a powerful suite of solutions to see and go further with your attribution

Mix Média

Save time by centralizing analysis of all your campaigns in one tool

Campagne Branding

Save money through deduplication. Attribute each conversion only once

Levier Revalorisation

Improve performance through adjustments to your operational attribution and revaluation of those channels that perform best

Le bon Levier

Ensure you’re backing the right channels and basing your strategic decisions regarding budget reallocation on empirical insights

Multi-touch Attribution

Lay the groundwork for evolving your attribution on the Customer Journey thanks to multi-touch models

Levier d'engagement

Progressively optimize ROI by assessing the true contribution of your channels

Personnaliser vues attributions

Achieve coherency between your media plan and your analysis by integrating audiences

Analyse Personnalisée

Automate your marketing activities through attribution

Unlock Data

No blocking of data collection thanks to our 1st-party domain delegation

Ciblage

Exhaustive data collection allowing for more efficient targeting and more precise analysis

Protection data

100% compliance with GDPR and IAB

Collecte donnée

Freely activate your data with almost 550 connectors at your fingertips

Unification du parcours clients

Reunify each and every customer journey: mobile, app, website, call center, store

Identification des interactions

Identify each interaction to gain an optimized overview of your customer journeys

Profit

Become more efficient by centralizing your tag management in a SaaS solution

Marketing People

Let everyone in your organization get the best out of your data and feed your Data Science and IA

Coût publicitaire

Get your media spend under control thanks to 3rd Party technology you can rely on

Allocation Budget

Optimize your media mix at your own pace and progressively overcome your attribution challenges

Performance Marketing

Use a powerful suite of solutions to see and go further with your attribution

Mix Média

Save time by centralizing analysis of all your campaigns in one tool

Campagne Branding

Save money through deduplication. Attribute each conversion only once

Levier Revalorisation

Improve performance through adjustments to your operational attribution and revaluation of those channels that perform best

Le bon Levier

Ensure you’re backing the right channels and basing your strategic decisions regarding budget reallocation on empirical insights

Multi-touch Attribution

Lay the groundwork for evolving your attribution on the Customer Journey thanks to multi-touch models

Levier d'engagement

Progressively optimize ROI by assessing the true contribution of your channels

Personnaliser vues attributions

Achieve coherency between your media plan and your analysis by integrating audiences

Analyse Personnalisée

Automate your marketing activities through attribution

Unlock Data

No blocking of data collection thanks to our 1st-party domain delegation

Ciblage

Exhaustive data collection allowing for more efficient targeting and more precise analysis

Protection data

100% compliance with GDPR and IAB

Collecte donnée

Freely activate your data with almost 550 connectors at your fingertips

Unification du parcours clients

Reunify each and every customer journey: mobile, app, website, call center, store

Identification des interactions

Identify each interaction to gain an optimized overview of your customer journeys

Profit

Become more efficient by centralizing your tag management in a SaaS solution

Marketing People

Let everyone in your organization get the best out of your data and feed your Data Science and IA